AppMonet is on a mission to develop an in-app exchange framework to move billions of Real Time Bidding (RTB) auctions from data centers to mobile phones. We believe that mobile ad monetization should be transparent and automated. However, mobile ad monetization today is hugely inefficient due to the black-box demand partners. The inefficiencies in the system have caused billions of dollars loss for app developers.
Monet Engine is venture funded and is processing billions of exchange auctions in phones a week. It is founded by the same team that created Prebid.js, the open source client side RTB standard that has been adopted by 15% of the top Internet sites in 12 months. The technologies we built in the past have been quoted by Wall Street Journal, Ad Age, Ad Exchanger, Digiday, Business Insider as the year’s most disruptive tech for developer monetization and has increased customer revenue by 50%.